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Merchandise Buying & Mgmt 3/E John Donnellan

Merchandise Buying & Mgmt 3/E

John Donnellan

Published January 1st 2007
ISBN : 9781563675034
Hardcover
528 pages
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 About the Book 

Features- New visuals illustrating retailing principles and organization of the retail industry- Extensive coverage of Internet retailing and international merchandising- Updated examples, tables, analysis of retail sales figures, and list of retailMoreFeatures- New visuals illustrating retailing principles and organization of the retail industry- Extensive coverage of Internet retailing and international merchandising- Updated examples, tables, analysis of retail sales figures, and list of retail organizations- More detailed explanation of mathematical concepts- New section on vendor-sponsored store merchandising programs and expanded store fixtures section- Contemporary company profiles on retailers- Instructors Guide by Patricia Mink Rath of the International Academy of Design and Technology, Chicago. Includes chapter teaching tips, suggestions for individual and team projects, references, case studies, answers to end-of-chapter discussion questions and problems- PowerPoint Presentation by Patricia Mink Rath of the International Academy of Design and Technology, Chicago. Slides provide the basis for a chapter-by-chapter lecture outline that helps you to present concepts and materials. The presentation is available on CD-ROM- compatible with PC and Mac Platforms